Sideways thinking
TM
Nick Band is an interim executive who finds original answers to difficult problems.
He calls it sideways thinking - challenging convention with what seems to be a conflict.
ABOUT
Nick spent 20 years building one of the most successful PR agencies of its era, before setting up as an independent interim and consultant.
He works with your team to build brand narratives, marketing campaigns and communication strategies.
Importantly, he oversees the delivery of his work.
Over the course of his career, Nick has worked for almost all the major banks, IT giants like Cisco and BT, manufacturers such as Haribo and Mars, and many Government departments.
What is sideways thinking?
Disturbing conventional wisdom and challenging assumptions, sometimes doing the opposite of everyone else
"If you change the way you look at things, the things you look at change"
Henry David Thoreau
RECENT ASSIGNMENTS
